Merch

Corre Delas

Corre Delas is Ruty Guerino's brand for women who make things happen. The merch had to carry the community's energy: lettering that shouts, stickers that go anywhere and pieces worn with pride. The line holding it all together is the one they live by: faz teu corre, make your hustle.

Client
Corre Delas · Ruty Guerino
Year
2025
Deliverables
  • Faz teu corre lettering in three versions
  • Sticker system
  • Pin buttons
  • Tote bags and mug
  • 2026 planner and hoodie
Project opener: Corre Delas logo, Ruty's eyes on torn paper and the Merch Design title on a pink background

The mantra

Faz teu corre got three letterings, one for each mood of the brand. The calligraphic version, in pink, is the lightest and most fluid. The heavy version, in blue, pairs ornate letters with the Hard Work seal and the motto Foda-se a média, seja lendária: screw average, be legendary. The third is clean and typographic, surrounded by stickers, made for the quieter pieces.

Calligraphic Faz teu corre lettering in white on pink, with Ruty's eyes between the words
Heavy Faz teu corre lettering in white on blue, with the pink Hard Work seal

Stickers and buttons

The sticker system grows out of the logo and Ruty's gaze: the shaka hand with done nails, the heart, the star, the eyes on torn paper and the Corre Delas 2025 seal. Each sticker works alone and in a collage, and the same drawings become pin buttons and the signature of every piece.

Typographic Faz teu corre lettering in blue on white, with the round Corre Delas 2025 sticker beside it
Sticker sheet: round seal, shaka hand, eyes, heart and star on a pink background
Six pin buttons with the brand stickers on a pink background and the Merch Design signature

Palette

  • Rosa Corre #FF007E
  • Azul Delas #0055FF
  • Amarelo Hard Work #F9D746
  • Branco #FCFCFC

The pieces

Tote bag, mug, 2026 planner and hoodie: the merch the community takes to the street. Each piece gets a different lettering, and the stickers sit on top like a collage, the way the brand behaves in the real world.

White mug with the typographic lettering and a Faz teu corre tote bag held beside a pleated skirt
Faz teu corre tote bag held at the beach, with the sea behind
Tote bag with the calligraphic lettering in blue on a beige background, with a blue strap
Hand holding the blue 2026 planner with the Faz teu corre lettering, surrounded by stickers on a lilac background
Blue hoodie with Ruty's eyes stitched on the chest and the Hard Work seal beside it

Back to work

Contact

Let's talk

Tell me what you need and I'll come back with a plan and a quote.